Data
Staff
Jun 5, 2013

Mobile devices to propel internet advertising to 2017: PwC

HONG KONG - Asian consumers’ access to entertainment and media content and experiences is being democratised by ever-increasing internet access and explosive growth in the ownership of smart devices, according to PwC’s annual outlook.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Bonds taps Robert Irwin to show how wild comfort down under can really get

1 Bonds taps Robert Irwin to show how wild comfort down under can really get

Cheetos’ launches limited edition fashionably functional pants

2 Cheetos’ launches limited edition fashionably functional pants

Inside the collapse of Indonesia’s most promising creative network

3 Inside the collapse of Indonesia’s most promising creative network

No one talks about ads anymore: Have they lost their pop-culture charm?

4 No one talks about ads anymore: Have they lost their pop-culture charm?

Agency Report Cards 2024: We grade 25 APAC networks

5 Agency Report Cards 2024: We grade 25 APAC networks

WPP offers free Friday lunches to lure staff back to office

6 WPP offers free Friday lunches to lure staff back to office

Digital Media Awards 2025 winners revealed

7 Digital Media Awards 2025 winners revealed

BMF opens first APAC office in Hong Kong to drive regional growth

8 BMF opens first APAC office in Hong Kong to drive regional growth

Labubu, the art toy craze and why grown-ups can’t get enough

9 Labubu, the art toy craze and why grown-ups can’t get enough

Thai influencer walks out of KFC ad mid-set

10 Thai influencer walks out of KFC ad mid-set

Related Articles

'The holding company model has been broken for a long time': MediaSense CEO
Feb 18, 2025
Rahat Kapur

'The holding company model has been broken for a ...

MediaSense buys R3 as it eyes global client opportunities in creative
Nov 12, 2024
Gideon Spanier

MediaSense buys R3 as it eyes global client ...

Mobile ads to overtake wired-internet ads by 2019 in China: PwC
Jun 13, 2017
Soon Chen Kang 江欣珍

Mobile ads to overtake wired-internet ads by 2019 ...

MediaSense becomes Campaign's independent auditors for all Agency of the Year Awards
Sep 27, 2024
Staff

MediaSense becomes Campaign's independent auditors ...

Just Published

Creative Minds: Anthony Cassidy is waiting for a chance to set an ad to a Louis Prima soundtrack
1 day ago
Staff Reporters

Creative Minds: Anthony Cassidy is waiting for a ...

The creative director at Clemenger BBDO on his love for an old Gap ad, annual pilgrimages to see The Flaming Lips, and his indifference to bucket lists.

Women to Watch 2024: Paula Chiang, iProspect
1 day ago
Staff Reporters

Women to Watch 2024: Paula Chiang, iProspect

Chiang’s leadership, performance-agility mindset, and mentorship has made iProspect an industry champion in driving brand growth while pioneering the implementation of AI-driven solutions for clients and young talent.

Forsman & Bodenfors expands earned-first model as Po Kay Lee takes on Asia role
1 day ago
Rahat Kapur

Forsman & Bodenfors expands earned-first model as ...

EXCLUSIVE: After more than three years leading Forsman & Bodenfors Singapore, Po Kay Lee’s elevation to Asia president comes amid a series of regional wins—and signals a push to reorient the agency’s creative process around ideas, not just media spend.

Google uses AI to block harmful ads—but inconsistencies remain
1 day ago
Staff Reporters

Google uses AI to block harmful ads—but inconsistenc...

Google’s 2024 Ads Safety Report outlines how AI is being used to identify and prevent ad policy violations at scale. While enforcement activity has increased, persistent gaps and inconsistencies exist across markets.