SINGAPORE - FMCG company Allswell Trading has appointed Mindshare Singapore for its media planning and buying services.
Mindshare took over the account on 1 April from Mandate Advertising, without a pitch.
Founded in 1985, Allswell Trading is an FMCG company with presence in Singapore, Malaysia, Brunei and Indonesia.
Leela Nair, managing director at Mindshare Singapore, said, “It is an honour and a privilege to be selected by Allswell, and we look forward to delivering original thinking and achieving great business results for them.”
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