Staff Reporters
Jun 3, 2011

Malaysian government resumes administraton of Bernama TV

KUALA LUMPUR - Malaysia's Ministry of Information has taken back the running of government-held news broadcaster Bernama TV from privately-owned media conglomerate Redberry.

Bernama TV is now run by the Malaysian government
Bernama TV is now run by the Malaysian government

Minister of Information Datuk Seri Dr Rais Yatim said yesterday that the situation was temporary until national newswire Bernama could get a better deal to operate the TV station. 

"Because the joint venture between several corporate entities and Bernama had suffered several setbacks, we decided to assist Bernama TV for the time being until a more profitable and equitable platform is found," he said in a report by Bernama.

Under an agreement signed in 2008, public limited firm Silver Ridge holds 67 per cent of Bernama TV's holding company, BTV Synergy, while Bernama owns the remaining 33 per cent. When Silver Ridge ran into financial problems last year, the management of the newsroom was handed over to Redberry.

The minister said that until a better arrangement could be met, national public broadcaster RTM would cooperate with Bernama TV and assist if required.

Malaysia's largest free-TV broadcaster, Media Prima, has said that while it has no plans to acquire Bernama TV at present, it doesn't discount the possibility.

Related Articles

Just Published

1 hour ago

Publicis hikes salaries 7% after record 2024 and is ...

Agency group 'reinforces talent pool' as it sees 'opportunity' in challenging 'new Omnicom'.

6 hours ago

How adland can reduce emissions from streaming ads

As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the increased emissions that streaming generates while minimising the carbon footprint of their overall digital media.

7 hours ago

Assembly achieves B Corp in six APAC markets

EXCLUSIVE: The agency sets sustainability targets to expand certification to India, MENA, and North America next.

7 hours ago

How the industry can move past rhetoric to take on ...

While major agencies and holding companies have floundered in their response to climate activists, a concerted communication strategy around carbon pricing could turn things around, says independent communications consultant Paul Mottram.