Staff Reporters
May 23, 2012

KidsCo signs deals across Asia-Pacific, Europe and Africa

LONDON - International children's channel KidsCo has signed 10 affiliate deals across Asia-Pacific, Europe and Africa, bringing its total reach to 15 million.

KidsCo signs deals across Asia-Pacific, Europe and Africa

KidsCo's Q1 deals include Telekom of Thailand, Sky Television in Sri Lanka, PT Mega Media in Indonesia, Tarr in Hungary and Sky C&C in Indonesia.

Hendrik McDermott, managing director at KidsCo, commented: “It has been a positive first quarter for KidsCo, with further penetration into key territories."

The channel plans to launch its summer line-up on June 2. 

 

Source:
Campaign Asia

Related Articles

Just Published

4 hours ago

Coca-Cola media business contract lies between ...

Incumbent WPP first won the business in 2021, and formed a bespoke unit called WPP Open X dedicated to the beverage brand client.

5 hours ago

Greenwashing allegations against Mars lead to AMV ...

Former creative partner at the agency Polina Zabrodskaya alleges 'harassment and discrimination' after raising concerns about campaigns.

5 hours ago

WPP and Bain mull sale of Kantar Worldpanel data ...

The deal could give WPP, which owns a 40% stake in the research company, a new source of cash after the ad giant suffered a $55 million profit drop in its latest earnings.

5 hours ago

Clean Creatives highlights fossil fuel risks in ...

The group is urging shareholders to demand greater transparency on fossil fuel-related risks, before approving the merger.