Surekha Ragavan
Nov 30, 2018

ICC Sydney formalises support for creative talent

The centre has launched a new creative stream to bolster its legacy program.

Sibos saw a flurry of excitement from students and start-ups
Sibos saw a flurry of excitement from students and start-ups

To bolster ICC Sydney’s legacy program, the centre has debuted a creative industries stream to showcase “Australia’s home-grown talent” and “support the next generation of creative leaders”.

This means that more support will be given to Sydney’s emerging artists through cultural institutions and colleges to engage new talent for event performances from Talent Development Project and connect with festival programs such as VIVID and Sydney Festival. In addition to providing exposure for young talents, clients also get the chance to contribute to the city’s creative economy.

This stream has been curated to complement the legacy program’s four core streams - Innovators & Entrepreneurs, Generation Next, First Australians, and Sustainable Events, all of which aim to “drive long-term social, economic and environment outcomes”.

“Our team is looking forward to formalising our connections to deliver tangible commercial outcomes for the creative industries,” said Geoff Donaghy, CEO for ICC Sydney. “Just some of the highlights include uptake of authentic Welcome to Countries, Darling Harbour precinct tours with respected elder Aunty Margret and the depth of student and start-up engagement at Sibos.”

Source:
CEI

Related Articles

Just Published

14 hours ago

What marketers can learn from Gen Z cultures across ...

EXCLUSIVE: In a new report by Ylab and Hakuhodo Consulting, Gen Zs across eight markets are studied to understand what shapes their purchasing decisions.

14 hours ago

Ad Nut's favourite campaigns of 2024

An animation about death. An anti-smiling movement. A video game with cats. Ad Nut’s most memorable campaigns of the year are a weird, wonderful mix.

14 hours ago

Google’s emotional ‘Year in Search 2024’ film ...

The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.