Jun 4, 2004

Headline: Durex Malaysia utilises online route for sex survey

Durex Malaysia has selected MTVAsia Online to reach out to users for its 2004 Global Sex Survey. Malaysian visitors to mtvasia.com were targeted on the regional website through a 'skyscraper' ad. Users who take part in the survey are automatically entered into a lucky draw to win Sony Ericsson mobile phones and Apple iPods.

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