Kenny Lim
Dec 1, 2009

HBO partners Mei Ah to launch Asian movie channel across Asia-Pacific

HONG KONG - HBO Asia has partnered Mei Ah Entertainment to launch a new Asian movie channel across the region in 2010.

HBO partners Mei Ah to launch Asian movie channel across Asia-Pacific
The partnership marks HBO’s first foray into a dedicated channel with Asian content.

Mei Ah Entertainment is a Hong Kong-based producer and distributor of Chinese language movies with over 600 titles in its library.

Jonathan Spink, CEO of HBO Asia, said: “The new channel will have a unique Asian feel, marrying HBO Asia’s renowned on-air presentation and extensive footprint in the region with exclusive access to Mei Ah’s rich library of Asian language movies and acquisition expertise.”

“This announcement signals benefits for not only Mei Ah Entertainment, but also the Hong Kong film industry, allowing it to cater to a wider audience in Asia,” added Li Kuo Hsing, founder and chairman of Mei Ah Entertainment. “With access to HBO’s extensive network, we will be able to take our TV business across the region. We will continue to produce more Chinese-language movies and TV dramas and other Asian programmes to meet local and regional demands.”

Last month, HBO announced deals to distribute WarnerTV and BabyFirst while Mei Ah announced the distribution of MATV Movies Channel on the Sky Perfect TV System pay-TV platform in Japan.



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