Developed through iHub Media, an internet marketing agency headquartered in Singapore, the chocolate brand is using a home page Engagement Ads to promote the campaign on Facebook. A contest will also be launched on the site to ask people to upload theirs photos taken with Chocolatos. The best photo with the most votes and comments will stand a chance to win Blackberry handsets and mp3 players.
“Gaining 30,000 Fans within six hours on the launch of our first Reach Block has strengthened that conviction. In just one day, we have witnessed a phenomenal increase in the number of fans,” said Ferry Haryanto, marketing manager of biscuits division at GarudaFood Group in Jakarta.
More flagship advertising programmes are planned as well as corporate social responsibility programmes on Facebook.
Credits:
Project Gery Chocolatos & Me Contest
Client GrudaFood
Digital agency ihub Media, Singapore
Exposure Online
“Gaining 30,000 Fans within six hours on the launch of our first Reach Block has strengthened that conviction. In just one day, we have witnessed a phenomenal increase in the number of fans,” said Ferry Haryanto, marketing manager of biscuits division at GarudaFood Group in Jakarta.
More flagship advertising programmes are planned as well as corporate social responsibility programmes on Facebook.
Credits:
Project Gery Chocolatos & Me Contest
Client GrudaFood
Digital agency ihub Media, Singapore
Exposure Online
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