Ad Nut
May 5, 2016

Asia-Pacific YouTube Ads Leaderboard: April 2016

Ad Nut is happy to present the inaugural APAC YouTube Ads Leaderboard, a monthly list curated by Google.

Asia-Pacific YouTube Ads Leaderboard: April 2016

Comments from Google:

April’s YouTube Ads Leaderboard has a great mix of creative work from India to Japan. What stands out this month is the appeal of sight, sound and motion—especially sound—of online video demonstrated by Vietnam’s leaderboard-topping Dr Thanh’s “PHỐ HÀNG NÓNG, MỞ CỬA ĐÓN CHÀO!!!”, by creative agency April +, and Hitachi’s “#NothingDirty Anthem” musical extravaganzas. It’s well known that Asia is a mobile-first region and this leaderboard proves it—with an amazing three quarters of the time spent watching the ads happening on mobile devices.

1. Brand: Dr. Thanh (Vietnam)
Title: PHỐ HÀNG NÓNG, MỞ CỬA ĐÓN CHÀO!!!
Date released: 15/04/16

 

2. Brand: ICHI (Vietnam)
Title: Bánh Gạo Nhật ICHI - Giòn tan bất ngờ
Date relesed: 10/04/16

 

3. Brand: Audi 
Title: Audi – “The Chase”
Date released: 17/04/16

 

4. Brand: Canon India 
Title: Canon EOS 1300D TVC – Wedding
Date released: 07/04/16

 

5. Brand: Google Japan
Title: Google Apps: "I want to eat" search
Date released: 04/04/16

 

6. Brand: Hitachi Home (India)
Title: #NothingDirty Anthem ft. Badshah
Date released: 06/04/2016

 

7. Brand: LG Uplus
Title: 1원이 만든 작은 기적들, 소중한 마음을 잇는 한 마디 ‘여보세요’
Date released: 15/04/2016

 

8. Brand: Himalaya MEN 9
Title: Does RCB #HateThePimple?
Date released: 11/04/2016

 

9. Brand: Meiji 
Title: Satomi Ishihara starring '
galbo mini eat course'
Date released: 11/04/2016

 

10. Brand: Hitejinro 
Title: Max-맛있는 맥주는 크림생수염을 남긴다(정성호+장도연 Ver.)
Date released: 14/04/2016

 

About the Asia-Pacific YouTube Ads Leaderboard
The YouTube Ads Leaderboards showcases the most creative ads that people choose to watch. The list represents the top 10 ads on YouTube in Asia-Pacific that resonated most with audiences across the region over the past month and celebrates the brands that performed best through a combination of popularity and promotion.

 

Need more ads? Visit Ad Nut's Campaign colleagues:
Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East

 

Source:
Campaign Asia

Related Articles

Just Published

33 minutes ago

'Measurement is the new currency': OMG APAC's Tony ...

EXCLUSIVE: As holding networks consolidate and AI reshapes the industry, Omnicom Media Group's APAC CEO talks about maintaining agency independence, China's future, weathering pitch losses, and why his biggest leadership lessons come far from the boardroom.

2 hours ago

Does your brand have the soul to succeed?

After shepherding billion-dollar brands at HP, Mars, and Unilever through an era where AI threatens to make marketing more mechanical than ever, veteran CMO Siew Ting Foo challenges conventional wisdom with a powerful argument: the future belongs to brands that dare to be human.

2 hours ago

Move and win roundup: Week of December 2, 2024

Publicis Groupe, ESET, Howatson+Company, and more in our weekly roundup of people moves and account wins.

20 hours ago

Agency holdcos face a new crossroads: reunite media ...

Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” modernize. Now, he says, merging media and creative will be a key differentiator in the AI era.