Staff Writer
Feb 13, 2019

AMEX Meetings & Events extends partnership with DoubleDutch

The renewed agreement also integrates travel data into event apps to create a one-stop shop for attendees.

AMEX Meetings & Events extends partnership with DoubleDutch

American Express Meetings & Events has renewed its partnership with event tech provider DoubleDutch. DoubleDutch supplies them with mobile attendee experience solutions for clients with robust meetings & events programs.

Incorporated into the renewal agreement, DoubleDutch engagement data is now available within Meetings Insights, a centralised data platform for American Express Meetings & Events. The result is insights and reporting around individual events as well as across an entire meetings program. 

The renewed agreement also integrates travel data into event apps to create a one-stop shop for attendees traveling to their event, to provide a more “seamless” attendee experience. Clients may also benefit from new features, including personalised content for attendees, safety check prompts, and advanced surveys.

Source:
CEI

Related Articles

Just Published

4 hours ago

What marketers can learn from Gen Z cultures across ...

EXCLUSIVE: In a new report by Ylab and Hakuhodo Consulting, Gen Zs across eight markets are studied to understand what shapes their purchasing decisions.

4 hours ago

Ad Nut's favourite campaigns of 2024

An animation about death. An anti-smiling movement. A video game with cats. Ad Nut’s most memorable campaigns of the year are a weird, wonderful mix.

5 hours ago

Google’s emotional ‘Year in Search 2024’ film ...

The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.