Analysis Advertising Creativity Cannes Lions
Staff Reporters
Jul 13, 2023

China's muted award presence at Cannes Lions 2023: A creative shortfall or Western blind spot?

SOUNDING BOARD: With four combined Lions this year and countries like Australia, New Zealand, and Japan leading the Lions tally for APAC, is a lack of good work or undue bias holding China from claiming its creativity throne at Cannes? Leading industry experts weigh in.

Clockwise from top left: Cheuk Chiang, Dan Fitzpatrick and Tala Booker, Shufen Goh, Olivia Plotnick, Jocelyn Tse, Bryce Whitman, Arthur Tsang.

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