CANNES - The two New Zealand-made campaigns that won Grand Prix awards earlier in the week achieved Titanium status Saturday night in Cannes.
Colenso BBDO Auckland's 'Brewtroleum' (for Heineken) and Y&R NZ's 'McWhopper' (for Burger King) joined an elite group of five Titanium winners.
In Integrated, the 'McWhopper' campaign added a Gold Lion and 'Brewtroleum' a Bronze Lion. 'The Boys', by Clemenger BBDO Melbourne for Pacific Brands Underwear, received a Silver Lion in Integrated.
A Titanium Grand Prix went to '#OptOutside,' by Venables Bell & Partners (San Francisco) for REI, and an Integrated Grand Prix went to BBH New York for a campaign on behalf of Netflix.
Tables showing all of the Titanium and Integrated winners appear below.
More Cannes 2016 coverage |
The festival also gave out its special awards for 2016. WPP won Holding Company of the Year, Ogilvy & Mather won Network of the Year, and AlmapBBDO Sao Paulo and Droga5 New York are the Agency and Independent Agency of the Year, respectively. No APAC agencies placed. See a full list of the special award winners below.
Title | Client | Product | Entrant Company | Country | Prize |
BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND | Titanium Lion |
#OPTOUTSIDE | REI | REI | VENABLES BELL & PARTNERS San Francisco | USA | Grand Prix |
THE FIRST EVER PINTEREST YARD SALE | SHERWIN WILLIAMS | KRYLON | DEUTSCH New York | USA | Titanium Lion |
MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Titanium Lion |
THE SWEDISH NUMBER | SWEDISH TOURIST ASSOCIATION | TOURISM | INGO Stockholm | SWEDEN | Titanium Lion |
Title | Client | Product | Entrant Company | Country |
GRAND PRIX | ||||
HOUSE OF CARDS - FU 2016 | NETFLIX | HOUSE OF CARDS | BBH NEW YORK | USA |
GOLD | ||||
#OPTOUTSIDE | REI | REI | VENABLES BELL & PARTNERS San Francisco | USA |
MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND |
SILVER | ||||
THE FIRST EVER PINTEREST YARD SALE | SHERWIN WILLIAMS | KRYLON | DEUTSCH New York | USA |
THE BOYS | PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA | BONDS | CLEMENGER BBDO MELBOURNE | AUSTRALIA |
BRONZE | ||||
BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND |
THE MAN ON THE MOON | JOHN LEWIS | JOHN LEWIS | ADAM&EVEDDB London | UNITED KINGDOM |
BILD - ONLY BILD DARES TO DO THAT | BILD | NEWS | VCCP Berlin | GERMANY |
HOME FOR CHRISTMAS | EDEKA ZENTRALE & CO. KG | EDEKA | JUNG von MATT Hamburg | GERMANY |
SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM |
FREE THE KIDS | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM |
ENDLESS POSSIBILITIES | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL |
500 YEARS OF STORIES | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM |
HOLDING COMPANY OF THE YEAR
1. WPP
2. Omnicom
3. Interpublic
NETWORK OF THE YEAR
1. Ogilvy & Mather
2. BBDO
3. Y&R
AGENCY OF THE YEAR
1. AlmapBDDO, Sao Paulo
2. Grey New York
3. INGO, Stockholm
INDEPENDENT AGENCY OF THE YEAR
1. Droga5, New York
2. Jung von Matt, Hamburg
3. Wieden+Kennedy, Portland
PALME D’OR
1.Tool, USA
2. Epoch Films, USA
3. Stink, United Kingdom
4. Vrse.works, USA
5. O Positive, USA