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Facebook has launched a new product that lets advertisers plan, buy and measure video ads the same way they do for TV. Will it make a dent in TV budgets in Asia?
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EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B model and deliver marketing-as-a-service underpinned by business results.
Baird announced in a memo to staff that she would be departing the company March 31.
Deal brings together two independent health marketing agency majors, globally and locally.