Emily Tan
Jun 28, 2015

CANNES: No Film Gold Lions for APAC, one Film Craft Gold

CANNES - This year, Asia-Pacific only earned a Silver Lions and a Bronze in the Film category and a Gold, a Silver and three Bronze Lions for Film Craft.

CANNES: No Film Gold Lions for APAC, one Film Craft Gold

Follow Campaign Asia-Pacific's Cannes coverage at campaignasia.com/cannes2015and coverage by the entire Campaign global team at cannes.campaignlive.co.uk.

The Silver Lion for Film went to AOI Production Tokyo, Tokyu Agency Tokyo and  NTT Advertising Tokyo for the '3-second-cooking' spots made to advertise NTT Docomo's new LTE Advanced Premium service. The two spots, one featuring deep fried shrimp and the other fried dumplings, also garnered a Gold Film Craft Lion. 

The Grands Prix for film went to F/Nazca Saatchi & Saatchi Sao Paolo for '100' on behalf of Leica Gallery Sao Paolo; and The Martin Agency Richmond for the 'Unskippable Ad' on behalf of Geico. In total, 101 awards were handed out for this category.

The Film Craft Grand Prix was won by Adam & Eve DDB London for its work on Monty's Christmas on behalf of John Lewis. A total of 66 trophies were handed out in this category.

APAC FILM WINNERS
(Note: A 'Gold/Silver/Bronze Lion Campaign' indicates a single award given to multiple related entries.)

Title Advertiser Product Entrant / Agency Country Production Company Prize
3-SECOND COOKING “SHRIMP FRYING CANNON” NTT DOCOMO EXPANDED LTE NETWORK AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo JAPAN AOI PRO. Tokyo Silver Lion Campaign
3-SECOND COOKING “SUPER FRIED DUMPLING” NTT DOCOMO LTE ADVANCED (PREMIUM 4G) AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo JAPAN AOI PRO. Tokyo Silver Lion Campaign
INFREQUENT FLYERS CLUB TIGERAIR INFREQUENT FLYERS CLUB McCANN MELBOURNE AUSTRALIA AIRBAG Melbourne Bronze Lion

 

APAC FILM CRAFT WINNERS

(Note: A 'Gold/Silver/Bronze Lion Campaign' indicates a single award given to multiple related entries.)

 

Title Advertiser Product Entrant / Agency Country Production Company Prize
3-SECOND COOKING “SHRIMP FRYING CANNON” NTT DOCOMO EXPANDED LTE NETWORK AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo JAPAN AOI PRO. Tokyo Gold Lion Campaign
3-SECOND COOKING “SUPER FRIED DUMPLING” NTT DOCOMO LTE ADVANCED (PREMIUM 4G) AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo JAPAN AOI PRO. Tokyo Gold Lion Campaign
EVERY DAY IS DAY ONE SAMSUNG ASP SURF SPONSORSHIP, SAMSUNG GS5 EXIT FILMS Melbourne / 72ANDSUNNY AMSTERDAM AUSTRALIA EXIT FILMS Melbourne / SMUGGLER London Silver Lion
DREAMING OF YAMS FOODSTUFFS NZ NEW WORLD FINCH Sydney / COLENSO BBDO Auckland AUSTRALIA FINCH Sydney Bronze Lion
THE PEOPLE'S FILM, 60 YEARS TOGETHER VOLKSWAGEN VOLKSWAGEN FINCH Sydney / COLENSO BBDO Auckland AUSTRALIA FINCH Sydney Bronze Lion
A MESSAGE TO SPACE HYUNDAI MOTOR COMPANY BRAND CAMPAIGN INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT Seoul / ADDICT MEDIA FILMS Seoul / DUOFILMS Los Angeles Bronze Lion

 

Source:
Campaign Asia

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