Drew Murdoch follows Kellogg account from SapientNitro to Isobar

Murdoch started work Monday (12 November) in Singapore and will report to Chris Ryan, international client director for Isobar APAC. 

In his new role, Murdoch will be working alongside Ryan on Isobar's growing regional and global business, but will focus primarily on managing large-scale web projects for Kellogg, which Isobar won in August 2011. 

"As you would expect, clients like Kellogg have extremely high standards of delivery," said Ryan. "Managing multiple projects of varying complexity across multiple markets and languages requires very strong operational experience, high levels of technical knowledge, and great people skills to ensure we deliver the best work, on time, and on budget."

Murdoch's previous experience with Sapient Nitro, also as Asia-Pacific programme manager for Kellogg has primed him to manage the account with Isobar. "I’ve acquired the experience needed to navigate through differences in culture and working practices," said Murdoch. 

Before his stint with SapientNitro, Murdoch held the roles of senior digital producer/executive producer at TheFARM Digital in Sydney and global digital development manager at Lowe & Partners in London.