The acquisition will enable Komli Media, a leading digital network platform, to get access to the leading advertisers and publishers in Asia Pacific. It hopes to be the only ad network that can offer marketers and publishers a single marketing and monetisation window across three of the largest and fastest growing markets in the region – India, Southeast Asia and Australia.
All Aktiv staff have been retained, with sales director Chris Pattinson promoted to chief revenue officer. The team has been further enhanced with the addition of Calvin Choi, previously with Travelzoo, as business development director.
Akshay Garg, international vice-president for Komli Media, said, “We are assembling a top-notch team to grow our business in this region aggressively. Having a footprint in Southeast Asia gives us the ability to present a pan-regional solution to clients looking for marketing and monetisation opportunities in Asia-Pacific.”
Matt Sutton, CEO of Aktiv Digital, added, “We are really excited to be a part of the Komli family. We were looking for the right strategic partner to accelerate our growth in this region and Komli offered the right mix of financial muscle, product vision and entrepreneurial DNA.”
Komli Media says its network now reaches out to more than 60 million users across Asia-Pacific.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
