Advertising News
Sara Kimberley
Nov 12, 2010

Draft FCB lands US$700m Nivea ad business

GLOBAL - Beiersdorf, the German healthcare company that owns the Nivea brand, has appointed Draft FCB as the global lead agency on its estimated US$700 million ad account.

Draft FCB scoops global Nivea account, ousting 25-year incumbent TBWA

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