queer

12 hours ago

Fondation Émergence creates an 'anti-gay agenda' to fight for LGBTQ+ rights

The “LGBTPHOBIC Agenda” campaign by Havas Montréal documents attacks against the LGBTQ+ community.

Apr 26, 2024

Transphobic media organisations are alienating the whole queer community

As part of Lesbian Visibility Week, the movement’s director says brands whose adspend drives the culture wars should expect to be shunned by the whole LGBTQIA+ community.

Aug 1, 2023

Do the WeRQ and DNA unite to encourage more of the ad industry to feel safe coming out

The Come Out to Work initiative aims to spotlight the value of creating an inclusive environment and position the LGBTQIA+ viewpoint as a potential career advantage.

Jul 14, 2023

Was this Pride Month a watershed moment for advertisers and disinformation?

The anti-trans hate continues to intensify and so does the scrutiny on brands to interrogate their role in the ecosystem of disinformation.

Aug 21, 2022

How to make pride marketing campaigns work in China

Navigating LGBTQ culture is complicated in China. How can brands be aware of local “rainbow marketing” taboos yet still stay authentic to the community?