pets
Meowzer, the perfect pet for dog lovers
Whiskas suggests what many dog lovers are looking for is really a cat in this BBDO Colenso campaign supported by EssenceMediacom.
TBWA NZ and Southern Cross develop toxic food warning symbol for pets
The 'Paws Off!' campaign endorsed by the New Zealand Veterinary Association calls on CMOs of food and drink brands to apply labels to their packaging.
Furry and fabulous: Why brands shouldn't overlook pet influencers
The evergreen appeal of a cute animal can easily translate to ad deals, lucrative brand partnerships, and hundreds of thousands of followers. Here's why pet influencers are a goldmine for brands.
Cheil creates chatbot to communicate with dogs
The agency teamed up with pet company Woorian to enable dog-owners to understand their dogs’ body language.
Pedigree declares festive 'Season of Good Dog' is here
Because Christmas is not just for humans.
Clinic chain uses furry-friend stories to build brand
Continuing our Campaign on Campaigns video series, we visit a Doctors Beck and Stone veterinarian clinic in Hong Kong to discuss the brand's recently launched 'My pet story' series.
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