From Germany: 'HeimKommen (Homecoming)', for EDEKA by Jung von Matt
Ad Nut can't decide who deserves more hate here: The adult kids who can't be bothered to make it home at Christmas for years on end, the father who...well, Ad Nut won't spoil it...or the people who made this black little chunk of Christmas coal.
Seriously EDEKA, you couldn't just give us a holiday version of Supergeil?
|
Need more ads? Visit Ad Nut's Campaign colleagues: Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East |
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Gen AI is reshaping search in three specific ways, and advertisers need to adapt to a new ‘cross pollination effect’, Forrester analysis finds.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Once a badge of honour, is brand activism now a reputational minefield?
With her artistic nature, Magturo fosters new ideas that push the boundaries of creative problem-solving. Her strategic initiatives and design-thinking approach have driven significant growth for high-profile clients.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.png&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)