Analysis
Gunjan Prasad
Jun 9, 2015

Southeast Asian telcos get Facebook-savvy

Telcos fueled the rapid adoption of social media in Southeast Asia, but took a bit longer to come around to using the medium to market themselves. Now that is changing, and the tactics these firms are employing on Facebook and Twitter hold lessons for companies of all kinds.

Digi Telecom marketed its 4G launch through Facebook

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