AdLux has reported an overall 38 per cent revenue growth for the three months to June 30, driven largely by its work in the automotive sector (growth of 150 per cent for the quarter). It is now projecting total revenue growth of 105 per cent for the full 2011 calendar year.
The company says it has had great success in Australia in particular, driving quality website traffic and conversions for advertisers. It has prompted an expansion in Sydney and further investment in the Southeast Asia market, where AdLux launched earlier this year.
“We have experienced phenomenal results this year," Nicholas Stavropoulos, AdLux CEO, says. "To keep up with this rapid growth and demand we identified the need to grow the business globally, increase headcount and relocate to larger premises in Australia and the US.
“We are geared up for some really exciting times as we continue to focus on growing our quality publisher base and continue to sign up and retain big brand names.”