David Blecken
Jan 25, 2011

Nike connects global runners via ‘Ekiden’ contest

TOKYO – Nike has launched a branded social initiative around Japan’s Ekiden long-distance relay race, a popular national winter sport.

Nike searches for the world's longest Ekiden team with a new branded social initiative.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservice@campaignasia.com
or call+852 3175 1913

Related Articles

Just Published

2 hours ago

Malibu's new global campaign encourages officer ...

Created by Wieden & Kennedy London, the global campaign features Succession actor Brian Cox.

11 hours ago

Women to Watch 2024: Nana Cao, BBDO

Cao’s leadership aims to redefine advertising, creating powerful campaigns that drive both business success and social change.

12 hours ago

How the tariff war could strengthen Apple's ties ...

India could produce up to 25% of iPhones this year as Apple shifts production to counter escalating tariffs.

12 hours ago

Unsanitary practices at Abbott's baby formula ...

Workers at one of America's largest baby formula plants say the Abbott Laboratories facility is engaging in unsanitary practices.