martin sorrell
WPP is ‘significantly stronger company’ than when Sorrell left, chairman says
Company has lost crown as most valuable agency group since 2018.
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Martin Sorrell says ID5 can be the “winning formula” to a cookie-less future
The S4S Ventures co-founder is the latest to invest in ID5, alongside information and insights company TransUnion UK.
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‘Turkeys don’t vote for Christmas’: Martin Sorrell on the fate of agencies in an AI age
SPIKES ASIA 2024: Like it or not, technology is not done revolutionising the marcomms industry, and agency networks need tech-minded people, transparent relationships and the right global addresses to survive, he said.
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Veteran Matthew Godfrey returns to advertising with MediaMonks
In an exclusive chat with Campaign, former Y&R and Publicis CEO Matthew Godfrey explains how generative AI and MediaMonks' digital-first approach lured him back to the ad world.
Top investor David Herro on WPP vs Publicis and why he's keeping faith in agencies
WPP has been 'moving the ball forward,' despite 'extremely disappointing' share price, top US fund manager says in an interview with Campaign.
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S4 Capital reports US$28.7 million pre-tax loss as big tech continues to cut spend
Results also reveal around 500 job cuts.
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