Staff Reporters

Dec 22, 2024

Creative Minds: How Yuhang Lin went from dreaming ...

The Shanghai-based designer talks turning London Tube etiquette into a football game, finding inspiration in the marketing marvels of The Dark Knight, and why he wants to dine with Elon Musk.

Dec 20, 2024

Happy holidays from team Campaign!

As the Campaign Asia-Pacific team signs off for the holidays until January 6, we wrap up 2024 with a festive ode to the year’s biggest marketing moments.

Dec 20, 2024

Year in review: Biggest brand fails of 2024

From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural awareness, and the ever-tricky art of reading the room.

Dec 20, 2024

Merlee Jayme launches Jayme Headquarters to ...

Following the success of The Misfits Camp, Jayme's new creative agency will be supported by a seasoned leadership team. Philippines-based professor Sam Alapan will head The Misfits Camp.

Dec 18, 2024

Omnicom-IPG billings worth $2.7 billion in China: ...

The merger locks in a 15.5% global market share, but China becomes the decisive battleground to close the gap with rivals.

Dec 16, 2024

Move and win roundup: Week of December 16, 2024

Nine, Weber Shandwick, Klick, AKQA, Droga5, TBWA Melbourne, Poem, Snap, Didi, Agent99 and more in our weekly roundup of people moves and account wins.