Rahat Kapur

5 hours ago

The unbearable cost of truth

As information retreats behind paywalls and attention splinters into subscription tiers, advertising faces its terminal paradox: We've made truth so expensive that soon, no one will be left who can afford to buy what we're selling.

Jan 28, 2025

'Fear doesn't build trust': Cisco's CMO on why ...

CMO Carrie Palin reveals why consumer trust, impact-readiness surrounding AI, and in-person connection might be the keys to sustain the company’s future.

Jan 27, 2025

PHD secures $500 million media duties for Volkswagen...

EXCLUSIVE: The remit encompasses media planning and buying across a portfolio of Volkswagen Group China's offerings over a tenure of three years.

Jan 21, 2025

The great corporate pretence is finally over

From Meta's masculinity pivot to the mass corporate retreat from DEI, flexibility, and parity commitments, 2025 is exposing the friction between corporate values and valuations, revealing what happens when trust is deemed to have outlived its market worth.

Jan 16, 2025

Stagwell to acquire ADK Global

The move marks Stagwell's first acquisition in Asia-Pacific and 12th globally since 2024, onboarding a host of new capabilities including integrated marketing and media expertise worldwide.

Jan 7, 2025

'The truth doesn't take sides': BBC’s global news chief

In an era where algorithms reward outrage and newsrooms rush to take sides, the business case for impartial journalism faces its toughest test yet. BBC's Jonathan Munro unpacks whether swimming against the tide still makes strategic sense.