Expiring at the end of 2009, the contract charges the company with handling the PR of cognac brand Hennessy X.O. and other Hennessy Prestige brands; Glenmorangie Whisky; and Veuve Clicquot and Krug champagnes in southern China.
LVMH picks Ruder Finn for China brands
SHANGHAI - Luxury group LVMH has contracted public relations firm Ruder Finn to handle PR for several of its liquor brands in China.
Expiring at the end of 2009, the contract charges the company with handling the PR of cognac brand Hennessy X.O. and other Hennessy Prestige brands; Glenmorangie Whisky; and Veuve Clicquot and Krug champagnes in southern China.
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