Campaign Asia

Friday, 19 June, 2020

Chinese tech giants are circling SEA streaming provider Iflix

Jessica Goodfellow

Southeast Asian OTT platform is exploring a sale to avoid the same fate as rival Hooq, which entered into liquidation in March after struggling to make finances work.

What are travel marketers in Asia spending on right now?

Surekha Ragavan

SOUNDING BOARD: Four brand marketers tell us what their marketing plans look like as they brace the impact of the pandemic.

Colgate to 'evolve' Darlie toothpaste brand

Staff Reporters

The company will reportedly "review and evolve" the brand, which was known as Darkie until 1989. Darlie remains popular, especially in mainland China, where its name translates as 'black person toothpaste'.

Agoda issues an ode to exploring 'the world nearby'

Ad Nut

Leave your passport at home and 'Go Local', the travel platform urges in a film by Australian agency BMF.

Edelman Trust Barometer: Unemployment, fake news worry Singaporeans

A new report reveals that the dark cloud of COVID-19 continues to loom over Singapore, and it's affecting trust in media and businesses.

Toyota exudes hope as consumers and companies emerge from lockdowns

Ad Nut

Marquee auto brand says it is ready for business, even as it soft-pedals its efforts to battle the pandemic.

Catch up on the week's people moves and business wins

Including news from CNBC, iPrice Group, Lines Consulting, PHD, BCW, Prospect, Havas Media, Truescope, Appier, W Communications, Go Communictions, and more.

Editor's Picks

PR Awards Asia 2020: PR Agency Head of the Year

Elan Shou, the APAC CEO of Ruder Finn Asia, has grown her organisation and gained impressive results despite industry-wide challenges.

Obituary: Mike Fromowitz, beloved APAC adman

Matthew Miller

Fromowitz, as a leader at The Ball Partnership and Batey Ads, was a creative force in Hong Kong and Asia starting in the 1980s.

Tweet with your voice to avoid getting 'lost in translation'

Jessica Goodfellow

Because sometimes 280 characters 'aren't enough', Twitter said.

TikTok marketing director moves to US to lead new agency unit

Jessica Goodfellow

Lionel Sim has relocated from Beijing to New York to take up a new role at the short-video platform as head of global agency.

Events

Webinar: The new frontiers of fraud

Jul 8, 2020

Webinar

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