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Tuesday, 03 March, 2020

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How influencer networks are commoditising KOLs in Asia

Foong Li Mei

Why are there so many influencer marketing platforms popping up in Asia, and where are they heading?

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Circle of Influencers: We break down 11 of Asia's KOL platforms

Foong Li Mei

An infographic guide to APAC influencer marketing platforms Ampverse, AsiaKOL, CastingAsia, Chtrbox, Hi-COM, Inca, Influencer.in, Massfluencer, Parklu, SushiVid and Totally Awesome.

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Are industry reports downplaying ad fraud?

Augustine Fou

Ad fraud is either 'virtually non-existent' or 'at its highest point ever', depending on who you ask. Why does this information gap exist?

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OMD and PHD reopen after coronavirus scare

Omar Oakes

London and Sydney offices are once again open to employees and clients.

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Campaign Leading Change to be held May 28 at Raffles in Singapore

Staff Reporters

New name and venue mark renewed push to promote greater diversity and inclusion in the marcomms industry.

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Australian Associated Press to close by end of June

Staff Reporters

The Australian news wire service has provided content to news publishers and broadcasters for the past 85 years.

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Asia-Pacific fares poorly in Warc Creative 100

Staff Reporters

A single APAC campaign appears in the global top 10, while only Australia and Japan make the list of most awarded countries in the ranking formerly known as the Gunn Report.

 
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Editor's Picks

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Newsmakers: Clemenger BBDO, Leo Burnett Orchard, Archetype, Vivid City, more

This week's roundup of people moves and account wins is growing quickly. Tune in throughout the week for updates.

 
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WPP introduces new agency brand Black Ops

Daniel Farey-Jones

Shop is working with SK-II.

 
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Dubai Lynx postponed due to coronavirus

Austyn Allison

Creative festival was due to take place next week.

 
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WPP wins lion's share of $1.4B Intel global creative account

Oliver McAteer

VMLY&R is to lead the charge as Intel undergoes a transformation of its marketing model.

 
 

Events

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MediaWorks 2020

May 13 - 16, 2020

Bangkok Marriott Hotel The Surawongse

 
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Event Marketing Awards 2020

May 19, 2020

Eaton Club

 
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